With a few months left to the much anticipated 2017 Abryanz Style and Fashion Awards (ASFAS), hordes of big brands across Africa are ecstatically joining the vastly coveted (ASFA’s) sponsorship bandwagon.

Business man cum tycoon Jack Pemba, the CEO and President of Pemba Sports Africa is the latest to join the list as a premium sponsor.

Jack Pemba, under the flagship of his company, Pemba Sports Africa has sponsored the ASFA’s 2017 with Shs 100 million.

Speaking shortly after signing the sponsorship agreement on Monday, Jack Pemba gleefully opined that the ASFA’s are a historical statement that should be celebrated across Africa.

“The ASFA’s are more than just a continental fashion awards show. They are an epic relay of the direction award ceremonies and fashion shows in Africa should be taking. The ASFA’s are the future that every brand should embrace. Companies should allocate a sponsorship budget for the ASFA’s the way they do when overhauling their technological infrastructure,” stated a joyous Jack Pemba.

“The ASFA’s should be part of your plan as a brand with international prospects. This, because the ceremony grows in wild proportions every other year, leaping to greater heights with every stroke of execution from the ASFA team. That worth is why we sponsored the ceremony. We want to associate with a ceremony that represents affluence, high-end fashion and cutting-edge innovation.  We are thus honoured to be part of the biggest fashion show on the continent,” he added.

Pemba Sports Africa’s sponsorship will introduce and front 3 fashion entities at the forthcoming Abryanz and Style Fashion Awards. They are namely; The SKP (Sheba Kasami Pemba) Fashion line, Saimacuts Saloon and Sumi’s fashion boutique.

Pemba Sports Africa’s sponsorship will introduce and front 3 fashion entities at the forthcoming Abryanz and Style Fashion Awards. They are namely; The SKP (Sheba Kasami Pemba) Fashion line, Saimacuts Saloon and Sumi’s fashion boutique.The SKP fashion label is owned and run by Jack Pemba’s wife, Sheba Kasami whose contributions to the Ugandan fashion industry is commendable.

She has carved herself a reputation among the highbrow families of the country for dressing affluent individuals like Mama Mbire, Hon Justin Lumumba, Mrs Bamwanga (Prime Minister Ruhakana Rugunda’s wife,) among others.

Pemba Sports Africa Joins the premium line of sponsors; Abryanz Collection and Ciroc Ultra-Premium Vodka Uganda who have for 3 years, been the headline sponsors. Like Pemba Sports Africa, Ciroc Ultra-premium Vodka accords its sponsorship because they believe the ASFA’s are an international ceremony that represents luxurious celebration after success.

Who is Jack Pemba?

A jack of all trades, Jack Pemba is famed for his generosity. He has often been described as one with a big heart because of his numerous philanthropy feats. After supporting and growing many grass root African sports projects and talents, Jack Pemba had recently ventured into Entertainment ceremonies and concerts (like Kool and Gang.) His latest venture is developing the fashion industry. He widely supports young talent and is usually happy when their projects thrive.